A new home by the sea.

Birra Moretti has a confident sense of place.  A small, traditional and beautiful town in picturesque Italy.
However, for this new campaign - we’ve relocated to the coast. The addition of sea salt to Sale di mare gave us permission to celebrate the vibrancy of coastal life against the rich blue background of the sea.

The campaign is anchored by TVC and supported through the line with digital,
out of home, shopper and PR.